In this 8 post series, Brad Szollose and Rob hirschfeld invite you to share in our discussion about failures, fights and frightening transformations going on around us as digital work changes workplace deliverables, planning and culture.
Digital workers will not deliver. Not if you force them into the 20th century management model then they (and you) will fail miserably; however, we believe they can outperform previous generations if guided correctly. In the 21st Century, digital technologies have fundamentally transformed both the way we work and, more importantly, how we have learned to work.
So far, we’ve framed this transformation as a generational (Boomers vs Millennials) challenge; however, workers today transcend those boundaries. We believe that we need to redefine the debate from cultural viewpoints of Boomers (authority driven leadership) and Millennials (action driven leadership). In the global, digital workforce, these perspectives transcend age.
We looked to performing music as a functional analogy for leadership.
In music, we saw very different leadership cultures at work in symphonic and jazz performances. The symphony orchestra mirrors the Boomer culture expectation of clear leadership hierarchy and top-down directed effort. The jazz band typifies the Millennial cultural norms of fluid leadership based on technical competence where the direction is a general theme and the players evolve the details. Both require technical acumen and have very clear rules for interaction with the art form. More importantly, these two extremes both produce wonderful music, but they are miles apart in execution.
Today’s workforce generations often appear the same way – unable to execute together. We believe strongly that, like symphonies and jazz concerts, both approaches have strengths and weaknesses. The challenge is to understand adapt your leadership cultural language of your performers.
That is what Brad and Rob have been discussing together for years and, now, we’d like to include you in our conversation about how Cloud Culture is transforming our work force.
I’ll be in BOSTON THIS WEDNESDAY 2/1 for the OpenStack Meetup there. We’re going to be talking about Quantum and the OpenStack Foundation. I suspect that Keystone will come up too (but that’s the subject of another post). Of course, it’s not just your humble blogger: the whole Dell CloudEdge OpenStack/Crowbar team will be on hand! So put on your cloud geek hat and take a trip to Harvard for the meetup!
On the surface, Liquid Leadership is about helping Boomers work better with Digital Natives (netizens). Just below that surface, the book hits at the intersection of our brave new digital world and the workplace. Szollose’s insights are smart, well supported and relevant. Even better, I found that the deeper I penetrated into this ocean of insight, the more I got from it.
If you want to transform (or save) your company, read this book.
To whet your appetite, I will share the conversational points that have interested my peers at work, wife, friends and mother-in-law.
Membership on a team is a privilege: you have to earn it. Not everyone shows up with trust, enthusiasm, humility and leadership needed.
Video games position digital natives for success. It teaches risk taking, iterative attempts, remote social teaming and digital pacing.
Netizens leave organizations with hierarchal management. Management in 2010 is about team leadership and facilitation.
Smart people are motivated by trust and autonomy not as much pay and status.
Relationship and social marketing puts to focus back on quality and innovation, not messaging and glossies. Broadcast (uni-directional) marketing is dead.
Using speed of execution to manage risk. Szollose loves Agile (does not call it that) and mirrors the same concepts that I expound about Lean.
Being creative in business means working with your competitors. My #1 project at Dell right now, OpenStack, requires this and it’s the best way to drive customer value. The customers don’t care about your competitor – they just want good solutions.
PS: If you like reading books like this and are interested in a discussion group in Austin, please comment on this post.